Product Marketing  Manager

Product Marketing  Manager
August 2, 2019 Carolyn Granieri

About our client: Our client is a high growth Fintech/Cyber Security and Ecommerce startup headquartered in NYC.  They are looking for an awesome Product Marketing Manager with experience increasing customer acquisition by better communicating our product’s value to potential customers.

Responsibilities to include:

  • Bring their messaging and positioning to life by developing and delivering high-impact marketing assets, including website pages, presentations, sales enablement, product videos, etc.
  • Define and execute marketing programs to drive demand and sales opportunities
  • Know the customers better than anyone else and know how to translate what they do
  • Develop demonstration scripts that highlight advantages and differentiators
  • Understand the competitive landscape and position product in the best way to win by developing competitive sales tools and marketing collateral
  • Use analytics to drive and influence product and marketing decisions
  • Work with Product Managers to ensure they are building the right thing for the market
  • Devise and execute a product/feature launch strategy to get more people using the products and features

Ideal Qualifications for Product Marketing Manager:

  • You are an ambitious seasoned product marketing professional looking to make a big impact in an exciting company (5+ years experience working in product marketing). Bonus points if it’s for an app or SaaS company.
  • You have experience working in a high-growth company. You have a growth mindset and understand that the role could evolve as we grow. You see this as an opportunity for learning.
  • You enjoy developing high-quality content, have an eye for creativity, and have an aptitude to rapidly learn new concepts and skills.
  • You should also have a proven track record of delivering successful results in the same or similar position at another B2B company.
  • You have an amazing ability to simplify things and can explain complex products and technology in a simple, engaging way.

Benefits:

  • You’ll get a generous salary and benefits in a fast-growing startup with a VERY big future.
  • We get the whole team together once per year abroad and regularly send employees to visit our customers all over the world.
  • Above all else, you’ll do some of the most exciting work of your career in a high-growth company with an amazing array of customers that love our product.

Compensation: competitive base, bonus + competitive employee benefits

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